College Scorecard program reportCIP 52.18 · UNITID 218663

General Sales, Merchandising and Related Marketing Operations

Bachelor's Degree · Columbia, SC

At University of South Carolina-Columbia, the General Sales, Merchandising and Related Marketing Operations bachelor's degree program reported $64,631 median earnings four years after completion and $24,979 median federal debt among 156 working graduates.

Source: U.S. Department of Education College ScorecardJune 10, 2026 releaseDownload source data ↗

Median earnings$64,631Working graduates four years after completion

Median federal debt$24,979Stafford and Grad PLUS debt for the program cohort

Working graduates156Four-year earnings cohort

Peer records8Same field and credential passing the evidence rule

01 · Published outcomes

How much do General Sales, Merchandising and Related Marketing Operations graduates at University of South Carolina-Columbia earn and borrow?

Four-year median earnings were $64,631, five-year median earnings were $55,908, and median federal debt was $24,979 for the published program cohorts.

Median earnings four years after completion$64,631

Median earnings five years after completion$55,908

Earnings cover graduates who were working and not enrolled. Median debt uses a separate federal borrower cohort and is not a yearly payment.

02 · Same-field context

How does University of South Carolina-Columbia’s General Sales, Merchandising and Related Marketing Operations program compare?

Among 8 published bachelor's degree records in this field, earnings ranked at the 12th percentile and debt was lower than about 0% of peers.

Four-year earnings percentile12th

Higher earnings than about 12% of published same-field, same-credential records.

Debt position0%

Lower median debt than about 0% of published same-field, same-credential records.

Percentiles describe this published peer group; they are not a rating of instruction, selectivity, or individual outcomes.

03 · Comparison records

Which colleges publish General Sales, Merchandising and Related Marketing Operations for the same credential?

The comparison group contains 8 institution-program records with the same field and credential, at least 75 working graduates, and published earnings and debt.

Texas A&M University-College StationCollege Station, TX · Bachelor's Degree · 295 working graduates$93,141 earnings · $22,000 debt Weber State UniversityOgden, UT · Bachelor's Degree · 133 working graduates$82,549 earnings · $18,500 debt Purdue University-Main CampusWest Lafayette, IN · Bachelor's Degree · 100 working graduates$82,441 earnings · $19,402 debt University of Wisconsin-MadisonMadison, WI · Bachelor's Degree · 99 working graduates$82,081 earnings · $21,630 debt CUNY Bernard M Baruch CollegeNew York, NY · Bachelor's Degree · 480 working graduates$76,565 earnings · $9,850 debt University of HoustonHouston, TX · Bachelor's Degree · 199 working graduates$72,199 earnings · $24,250 debt University of Minnesota-Twin CitiesMinneapolis, MN · Bachelor's Degree · 142 working graduates$68,903 earnings · $20,500 debt

Open the national General Sales, Merchandising and Related Marketing Operations field report →

04 · Institution context

Where can I find University of South Carolina-Columbia cost and completion data?

The University of South Carolina-Columbia institution report publishes school-level net price, completion, retention, undergraduate aid, and debt; those measures use cohorts separate from this program’s earnings and debt cohorts.

University of South Carolina-Columbia

Columbia, South Carolina · Public

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Answers at a glance

General Sales, Merchandising and Related Marketing Operations at University of South Carolina-Columbia: frequently asked questions

The program FAQ reports $64,631 four-year median earnings, $24,979 median federal debt, 156 working graduates, and 8 same-field peer records.

How much do graduates of this General Sales, Merchandising and Related Marketing Operations program earn?

Median earnings were $64,631 four years after completion and $55,908 five years after completion for working graduates who were not enrolled.

What is the median federal debt for this General Sales, Merchandising and Related Marketing Operations program?

The published median federal debt was $24,979 across a reported debt cohort of 147 borrowers.

How is the peer group selected?

Peers share CIP field 52.18 and the Bachelor's Degree credential level, have at least 75 working graduates, and have published earnings and debt medians.